Weidmuller Connects with Innovation

This sets the technological advances of Weidmuller much further than its competitors, creating a customer experience that is truly amazing.

Modernising the traditional showroom visit from the old fashioned static display to a dynamic interactive learning and training zone, iS-Digital has created various ways for visitors to immerse themselves in the Weidmuller brand and product world.

Visitors are met with an instant wow factor. With a clean, crisp, flowing design, the influences of the new Weidmüller corporate identity have been incorporated to ensure global compliance and acceptability of the brand. The various zones allow the visitor to progressively build their knowledge and understanding of the Weidmuller world as they move around the room.

Feature Wall & Interactive Product Podium

(L-R: Stuart Jaycocks - Marketing Manager North Europe; Volpert Briel – Chief Sales & Marketing Officer;

Dave Baston - Country Manager; Neil Clydesdale - exiting Country Manager)

By removing a product of choice from the pods and placing it onto the podium, the dynamic system automatically delivers high definition multimedia content about the chosen product to the inbuilt display screen. The benefits are clear; with seamless transitions from products to solutions the visitor is introduced to the full scope of our product range and the industry sectors we operate in.

Three zones offer touch screens that promote the product ranges and allow visitors to interact and learn more. This allows flexibility of the message, links to web sites and technical pages.

Reception Information System

Offering great flexibility this system provides company information, brand awareness, product releases, news, weather, travel information and instant messaging.

The technology provided by iS-Digital goes much further than just the showroom and customer communications. The next phase will provide real time core business data to screens in sales and customer services to support internal staff performance.

The reputable system chosen allows total customisation and flexibility as well as centralised globalisation of the Weidmuller message and its delivery. Customised templates and localised adaptations, such as languages can be incorporated making the system truly global.